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Meaning of trending Nigerian slang “Idan”

If you are a frequent user of the Nigerian (Naija) social media or have been keeping up with the happenings on the street, you may have noticed a new buzzword that has been making the rounds – ‘Idan’. This word has been consistently used by netizens and individuals in recent times.

For those who are curious about the meaning of this slang, you have come to the right place. The origin of the word ‘Idan’ can be traced back to the Yoruba language which is one of the three most commonly spoken languages in Nigeria. Directly translated, it means ‘magic’.


On the streets and on social media, ‘Idan’ has been used colloquially to mean “Boss”. It is used to refer to someone who is held in high esteem and regarded as having attributes such as power, wealth, influence, and more. It is often synonymous with words like strength, influence, and power.

The cultural and social influence of ‘Idan’ is also worth noting. It is being utilized by individuals to show their respect and admiration for people they hold in high regard. Netizens have been spotted using it under comment sections to cheer on their idols.

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