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Singer, Davido signs partnership deal with detergent company

Published by on April 25th, 2021.


Popular Afrobeat singer, Davido Adeleke is currently the new face of a detergent company, Viva, as he becomes one of their partners.

The singer who recently hit a milestone of 20 million followers on Instagram like no other African act, partners with a brand, Apira Limited, manufacturers of Viva detergent.

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Taking to Twitter to announce the deal, Davido wrote;

“Pleased to announce my latest partnership! I want everybody to get familiar with the best detergent in the land by an eco friendly and youth empowering brand ! Everyone go follow and patronize @AspiraLtd! Let’s get them to number 1! #VivaDavido !”

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